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Yes - you can measure your sales and marketing efforts! This enables you to determine, for every dollar poured into the marketing and sales funnel, how much you’ll get out of the other end! It’s called Revenue Performance Management.

9 Steps to Measurable Sales Revenue Increases will help you:

• Create a cycle that you can use to measure and predict revenue based on real data
• Learn and implement each step of the Revenue Cycle: 
  
  • Find
  • Capture
  • Track
  • Acquire
  • Onboard
  • Measure
  • Optimize
  • Repeat
  • Scale