Summit Locations, an Out-of-Home (OOH) land leasing company, had built an operational structure and process using spreadsheets and Google Docs. As the company grew, their system became inefficient and tedious. They needed a solution to streamline their structure, automate tasks and communication, and generate reports on-demand.
Acadia proposed using HubSpot, a CMS tool, to help. Acadia worked with Summit's leadership to determine and deploy the automation they needed to reach their goals.
Six months after the launch, these were the results:
The Summit team was also pleased with the ability to tweak and customize HubSpot to be as "Summit-friendly" as possible. They are using the software to create solutions for every possible issue and scenario they experienced in the past - from programming reminders to following up with zoning inspectors to sending notifications to all pertinent team members about impending construction projects.